Novas Prime Launch

event concept and management | social media management | photography + reels | graphic design

event concept and management

social media management

photography + reels

graphic design

Papermill managed an exclusive event series for the launch of Novas’ new range – Prime. Producing 6 event across 6 states, it was an opportunity for Novas to celebrate the launch, build relationships with key commercial retailers and connect with key customers and stakeholder to open up new sales connections

What we did

• Produced 6 premium events across 6 states within 3 months, embodying the product DNA centred around sustainability innovation and the Australian environmental elements.

• Created identical custom built displays in all 6 locations utilising different suppliers and connections across Australia

• Seamlessly managed 6 different venues to create a cohesive event series. Event locations included: Gold Coast, Sydney, Melbourne, Perth, Adelaide, and Canberra

What we achieved

• Concept creation, refinement and final event proposal development

• Styling and bespoke menu coordination

• Budget & cost management across all events

• Custom build production and sustainable menus coordination

• Coordination of all relevant event documentation including but not limited to partner, insurances, floorplans, run sheets, health and safety documentation