our services

PR and Communications

PR and Communications

With our finger firmly on the pulse of Australia’s media and influencer landscape, Papermill maintains unparalleled relationships with the country’s top tier news outlets, journalists and influencers. It is our experience and deep understanding of the ever-evolving media and influencer industry that shapes our strategic approach to media relations, partnerships and influencer marketing, allowing us to deliver exceptional results for our clients across a breadth of industries including consumer, lifestyle, hospitality, architecture & design, property, finance and corporate.

SERVICES

PR & Communications Strategy
Property PR 
Consumer & Lifestyle PR
Corporate Communications
Crisis & Issues Management
Community Consultation
Influencer & Ambassador Campaigns
Brand Partnerships
community relations
copy and content

Lowe Living x Bec Judd Event Image to deliver effective influencer marketing and consumer lifestyle.
Lowe Living x Bec Judd Event Image to deliver effective influencer marketing and consumer lifestyle.

With our finger firmly on the pulse of Australia’s media and influencer landscape, Papermill maintains unparalleled relationships with the country’s top tier news outlets, journalists and influencers. It is our experience and deep understanding of the ever-evolving media and influencer industry that shapes our strategic approach to media relations, partnerships and influencer marketing, allowing us to deliver exceptional results for our clients across a breadth of industries including consumer, lifestyle, hospitality, architecture & design, property, finance and corporate.

SERVICES

PR & Communications Strategy

Property PR

Consumer & Lifestyle PR

Corporate Communications

Crisis & Issues Management

Community Consultation

Influencer & Ambassador Campaigns

Brand Partnerships

Burnham Beeches - Decor Image

Marketing and Strategy

At Papermill, we specialise in crafting bespoke marketing strategies that drive performance and maximise ROI, ensuring every campaign enhances the customer experience from end-to-end. We thrive on the delicate balance between data-driven insights and creative ingenuity, and pride ourselves on our ability to deeply understand each client’s business, aligning our strategic approach with their unique goals and challenges. Our team designs and develops marketing campaigns that not only inspire, but also influence consumer behaviour and drive measurable results.

SERVICES

Marketing strategy
Integrated marketing campaigns
project marketing
eDM campaigns
Brand and Website Audits
Competitor analysis
Brand perception mapping
Audience segmentation 
Vision and purpose setting
media buying
website design & management

Marketing and Strategy

Burnham Beeches - Decor Image

At Papermill, we specialise in crafting bespoke marketing strategies that drive performance and maximise ROI, ensuring every campaign enhances the customer experience from end-to-end. We thrive on the delicate balance between data-driven insights and creative ingenuity, and pride ourselves on our ability to deeply understand each client’s business, aligning our strategic approach with their unique goals and challenges. Our team designs and develops marketing campaigns that not only inspire, but also influence consumer behaviour and drive measurable results.

SERVICES

Marketing strategy

Integrated marketing campaigns

project marketing

eDM campaigns

Brand and Website Audits

Competitor analysis

Brand perception mapping

Audience segmentation

Vision and purpose setting

media buying

website design & management

Social and Digital Media

At Papermill, every social media campaign is backed by strategy – taking an in-depth approach to data, analytics, audience insights, amplification targeting and engagement, to craft an approach that is continually refined and adapted in real time, to keep up with ever-changing platform and algorithm updates. Our in-house team of social and digital experts offer a full breadth of paid and organic social media management services across organic content planning, content creation, paid amplification, ads management and creative production to deliver end-to-end social media campaign services that are cost effective and yield maximum return on investment.

SERVICES

Social media strategy
Social media management
paid social advertising
Search Engine Optimisation (SEO)
paid SEM (Google ads)
LinkedIn Marketing & Advertising
digital & display advertising
Community Management

Melbourne Fashion Week Social Media and Content Creation delivering data-driven social media campaigns

Social and Digital Media

At Papermill, every social media campaign is backed by strategy – taking an in-depth approach to data, analytics, audience insights, amplification targeting and engagement, to craft an approach that is continually refined and adapted in real time, to keep up with ever-changing platform and algorithm updates. Our in-house team of social and digital experts offer a full breadth of paid and organic social media management services across organic content planning, content creation, paid amplification, ads management and creative production to deliver end-to-end social media campaign services that are cost effective and yield maximum return on investment.

SERVICES

Social media strategy

Social media management

paid social advertising

Search Engine Optimisation (SEO)

paid SEM (Google ads)

LinkedIn Marketing & Advertising

digital & display advertising

Community Management

GPT National Leasing Event and Activation, creating immersive events

Events and Activations

From ideation to execution, our in-house event production team has extensive experience in shaping brand stories into beautifully curated, immersive events and activations. From mood boards to supplier procurement and liaison, every element is managed in-house. Whether targeting consumers, stakeholders, media or influencers, our events and activations are designed to suit any budget, audience or brand. Transcending the barriers of traditional media to connect and communicate your key messages, we create unique experiences that integrate social media plug-ins, PR opportunities and consumer engagement for maximum impact.

SERVICES

brand activations
media & influencer events
product launch events
stakeholder engagement events
Property purchaser events
milestone celebrations
groundbreaking ceremonies

Events and Activations

GPT National Leasing Event and Activation, creating immersive events

From ideation to execution, our in-house event production team has extensive experience in shaping brand stories into beautifully curated, immersive events and activations. From mood boards to supplier procurement and liaison, every element is managed in-house. Whether targeting consumers, stakeholders, media or influencers, our events and activations are designed to suit any budget, audience or brand. Transcending the barriers of traditional media to connect and communicate your key messages, we create unique experiences that integrate social media plug-ins, PR opportunities and consumer engagement for maximum impact.

SERVICES

brand activations

media & influencer events

product launch events

stakeholder engagement events

Property purchaser events

milestone celebrations

ground breaking ceremonies

Brand and Creative

Our skilled stable of in-house graphic designers, copywriters, creatives and photographers ensure we can take a creative brief of any size and bring it to life. In a crowded landscape, creatively led brands and campaign concepts cut through the clutter. Informed by research and best-practice design thinking, our approach to brand development and creative execution transcends a typical brief, leveraging new and traditional mediums for businesses to share their brand stories.

SERVICES

brand development & identity
photography & videography
content creation
short and long form content creation
graphic design
digital & web design

Hotel Chadstone Brand and Content Campaigns implementing traditional photography mediums

Brand and Creative

Hotel Chadstone Brand and Content Campaigns implementing traditional photography mediums

Our skilled stable of in-house , graphic designers, copywriters, creatives and photographers ensure we can take a creative brief of any size and bring it to life. In a crowded landscape, creatively led brands and campaign concepts cut through the clutter. Informed by research and best-practice design thinking, our approach to brand development and creative execution transcends a typical brief, leveraging new and traditional mediums for businesses to share their brand stories.

SERVICES

brand development & identity

photography & videography

content creation

copywriting – long & short form

graphic design

digital & web design

Our experience