papermill agency
MORE THAN A PR AGENCY
With over 15 years’ experience, Papermill Agency delivers integrated marketing, PR, social media, influencer campaigns and events across property, corporate, lifestyle and consumer sectors.
With a strategic approach and a dedicated team of marketing, PR, event, digital, and creative specialists, we deliver end-to-end solutions designed to elevate brand presence, strengthen audience engagement, and drive measurable results.
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From crafting impactful PR campaigns and managing social media to executing influencer partnerships, events, and activations, we help brands communicate their story consistently and effectively across every channel.
pr & communications
• Property, corporate, lifestyle and consumer PR expertise
• Media relations, press office, corporate communications and brand launches
• Community consultation and crisis communications
marketing & strategy
• Brand strategy, positioning, and campaign planning
• Digital marketing, social media, and content development
• Market insights, audience segmentation, and performance analysis
social & digital media
• Social strategy, content creation, and community management
• Paid digital and social campaigns, influencer partnerships, and performance tracking
• Analytics, reporting, and audience engagement optimisation
EVENTS & ACTIVATIONS
• Experiential campaigns and brand activations
• Product launches, plus community and corporate events
• Event planning, logistics, and on-site management
• Audience engagement, sponsorships, and database acquisition
BRAND & CREATIVE
• Brand identity, visual storytelling, and creative direction
• Campaign concepts, design, and content production
• Brand messaging strategy, copywriting, and audience experience
INFLUENCER & BRAND PARTNERSHIPS
• Influencer strategy, influencer campaign management, and collaborative creator partnerships
• Brand partnerships and collaborative events
• Performance tracking, audience engagement, and ROI analysis
Our experience
Over the past 15 years, Papermill Agency has partnered with leading property, corporate, lifestyle and consumer brands to deliver campaigns that truly make an impact. From integrated marketing, PR and creative campaigns to social media strategy, influencer partnerships, and immersive events, our team combines strategic insight with hands-on execution to achieve tangible results for every client. Explore how we’ve brought these campaigns to life and delivered measurable success across multiple industries.
Our Socials
Follow Papermill Agency on Instagram to see our latest campaigns, events, and creative work across property, lifestyle, corporate, and consumer brands.
News & Insights from Papermill Agency
Stay up to date with the latest trends, tips, and thought leadership in marketing, PR, events, social media, and brand strategy. Our news covers everything from property and lifestyle campaigns to corporate communications and influencer marketing, offering practical insights and case studies from real-world campaigns.
Your Questions, Answered
At Papermill Agency, we know that choosing the right marketing and PR partner is a big decision. That’s why we’ve compiled answers to some of the most common questions about our services, approach, and experience. Whether you’re curious about our campaigns, industries we work with, or how we measure success, these FAQs will help you understand how we can elevate your brand.
What industries do Papermill Agency work with?
We partner with property, lifestyle, corporate, consumer, hospitality, wellness, interiors, architecture, QSR and retail brands, delivering integrated marketing, PR, social media, events, and creative campaigns. Our team adapts strategies to each sector, ensuring messaging resonates with the target audience and delivers measurable impact.
What services does Papermill Agency offer?
Our expertise spans PR & communications, marketing strategy, social and digital media, brand and creative development, content creation, influencer and brand partnerships, and events & activations. From campaign ideation to execution, we provide end-to-end solutions that help brands elevate visibility and awareness, engage audiences, and achieve their objectives.
How does Papermill Agency measure campaign success?
We track performance using measurements tailored to each campaign, including media coverage, reach, share of voice, audience engagement, social media metrics, lead generation, and ROI. By analysing results in real-time and adjusting strategies accordingly, we ensure every campaign delivers tangible results and maximises value for our clients.
Can Papermill Agency handle both local and national campaigns?
Yes, we have experience managing campaigns at both local and national levels. Our team scales strategies to suit the audience, whether targeting specific Melbourne suburbs, statewide Victoria campaigns, or national audiences across Australia. We work with clients across all states nationally, including locations such as Sydney, Brisbane and Gold Coast.
How do I get started with Papermill Agency?
Simply reach out via our contact page or email hello@papermillagency.com.au to schedule a consultation and to discuss your goals. We’ll work with you to understand your brand, define objectives, and create a tailored plan that achieves results.
Does Papermill Agency work with both B2B and B2C clients?
Absolutely. We deliver campaigns for both B2B and B2C brands, tailoring our approach to the target market through various communication channels. Whether it’s corporate communications, property launches, or lifestyle campaigns, we ensure messaging resonates with the desired audiences and drives engagement.
What makes Papermill different from other agencies?
Our integrated approach sets us apart. We combine PR, digital marketing, social media, creative strategy, and events under one roof. This holistic approach ensures consistency across campaigns, maximises audience impact, and provides measurable results for clients.
Can Papermill Agency help with influencer marketing and partnerships?
Yes, we specialise in identifying the right on-brand influencers and brand partners to amplify your campaign. From strategy to implementation, we manage collaborations that build strong reach, engagement, and brand credibility.
Do you provide reporting and analytics?
Every campaign includes detailed reporting and analytics, giving clients clear insight into performance. We highlight successes, identify opportunities for optimisation, and provide recommendations for ongoing improvements.
How long does it take to see results from a campaign?
Results vary depending on the scope and type of campaign. Social media campaigns can show engagement improvements within weeks, while larger integrated campaigns may take months to deliver full impact. We provide realistic timelines upfront and track progress throughout.
Get in Touch
Looking for a results-driven marketing, PR, and communications agency in Melbourne, or across Australia? Papermill is here to help. Whether you’re planning a property, corporate, lifestyle or consumer campaign, our team of experts can provide integrated marketing solutions tailored to your brand’s needs.
Reach out today to discuss your next campaign, book a consultation, or find out how we can elevate your brand presence across Melbourne, and Australia.
Email: hello@papermillagency.com.au
Phone: 03 9080 1000
Address: 1/31 Izett Street, Prahran VIC 3181