Papermill has been working with Gurner Wellness Group to lead the PR for its sold-out private club concept, Saint Haven, since 2023, generating widespread coverage and contributing to the clubs’ enviable, exclusive positioning and 15,000-strong waitlist across the country.

Papermill’s ‘whisper approach’ to PR led to the successful sell out of all memberships prior to doors opening and landed hero stories on the cover of Forbes Magazine, in The Australian, the Australian Financial Review, TV news and coveted digital titles across the country.