Saint Haven
pr | media relations | Strategic counsel
pr
media relations
strategic counsel
Papermill has been working with Gurner Wellness Group to lead the PR for its sold-out private club concept, Saint Haven, since 2023, generating widespread coverage and contributing to the clubs’ enviable, exclusive positioning and 15,000-strong waitlist across the country.
Papermill’s ‘whisper approach’ to PR led to the successful sell out of all memberships prior to doors opening and landed hero stories on the cover of Forbes Magazine, in The Australian, the Australian Financial Review, TV news and coveted digital titles across the country.
What we did
• Strategic counsel
• Media relations (proactive and reactive)
• Journalist relationship management
• Press release creation
• Reporting
What we achieved
• 140 million audience reached via global media across 2023 – 2024.
• 67 hits across 2023 – 2024 between TV, radio, podcasts, print, and online publications.
• 42 tier one media hits across 2023 – 2024.
MORE OF OUR WORK
← European Night Markets
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Our experience
Over the past 15 years, Papermill Agency has partnered with leading property, corporate, lifestyle and consumer brands to deliver campaigns that truly make an impact. From integrated marketing, PR and creative campaigns to social media strategy, influencer partnerships, and immersive events, our team combines strategic insight with hands-on execution to achieve tangible results for every client. Explore how we’ve brought these campaigns to life and delivered measurable success across multiple industries.
