Our team’s favourite podcasts Podcasts are fast cementing their position as a cultural phenomenon, captivating people the world over. New data shows 2 million Australians listen to a podcast daily, and 39 percent of the country – roughly 8.2 million people – listen at least monthly. Whether it’s true crime, pop culture, entertainment or news, […]

LinkedIn has long been a cornerstone for B2B marketing in Australia. Over the past 12 months, we have seen the platform continue to grow, with a 31% YoY increase in sessions in 2024. Like all social media platforms, LinkedIn’s sophisticated algorithm is continuously updating and it’s important to stay ahead of the latest trends affecting […]

Facebook is where people go to connect with distant relatives, and every 30-something-year-old knows you can’t beat an aesthetic Instagram grid, but when it comes to connecting with brands, Gen Z knows it all scrolls down to TikTok. Recently, an Adobe study, showed nearly 1 in 10 Gen Z-ers now prefer TikTok over Google, with […]