Our Work

At Papermill, we believe in the power of holistic, integrated campaigns that transcend the traditional.

With a strategic approach and a dedicated team, we deliver comprehensive solutions to elevate brand presence, engage audiences effectively, and achieve tangible results.

PR and Communications

With our finger firmly on the pulse of Australia’s media and influencer landscape, Papermill maintains unparalleled relationships with the country’s top tier news outlets, journalists and influencers. It is our experience and deep understanding of the ever-evolving media and influencer industry that shapes our strategic approach to media relations, partnerships and influencer marketing, allowing us to deliver exceptional results for our clients across a breadth of industries including consumer, lifestyle, wellness, hospitality, architecture & design, property, finance and corporate.

Kōri Ice Cream

Gurner Group

European Night Markets

saint haven

time and place

vmch

Marketing and Strategy

At Papermill, we specialise in crafting bespoke marketing strategies that drive performance and maximise ROI, ensuring every campaign enhances the customer experience from end-to-end. We thrive on the delicate balance between data-driven insights and creative ingenuity, and pride ourselves on our ability to deeply understand each client’s business, aligning our strategic approach with their unique goals and challenges. Our team designs and develops marketing campaigns that not only inspire, but also influence consumer behaviour and drive measurable results.

Queen & Collins

Burnham Beeches

500 Bourke

Hu Tong Group

Maplestone Sunbury

Social and Digital Media

At Papermill, every social media campaign is backed by strategy – taking an in-depth approach to data, analytics, audience insights, amplification targeting and engagement, to craft an approach that is continually refined and adapted in real time, to keep up with ever-changing platform and algorithm updates. Our in-house team of social and digital experts offer a full breadth of paid and organic social media management services across organic content planning, content creation, paid amplification, ads management and creative production to deliver end-to-end social media campaign services that are cost effective and yield maximum return on investment.

Chadstone: The Fashion Capital

Meriton Suites

Hotel Chadstone

Novas

555 collins

Wesley Place

Events and Activations

From ideation to execution, our in-house event production team has extensive experience in shaping brand stories into beautifully curated, immersive events and activations. From mood boards to supplier procurement and liaison, every element is managed in-house. Whether targeting consumers, stakeholders, media or influencers, our events and activations are designed to suit any budget, audience or brand. Transcending the barriers of traditional media to connect and communicate your key messages, we create unique experiences that integrate social media plug-ins, PR opportunities and consumer engagement for maximum impact.

GOLDEN AGE group

The GPT Group: National Leasing Event

Queen & Collins: KOI x Hattie Molloy Collaboration

novas prime launch

477 pitt street

Brand and Creative

Our skilled stable of in-house graphic designers, copywriters, creatives and photographers ensure we can take a creative brief of any size and bring it to life. In a crowded landscape, creatively led brands and campaign concepts cut through the clutter. Informed by research and best-practice design thinking, our approach to brand development and creative execution transcends a typical brief, leveraging new and traditional mediums for businesses to share their brand stories